Many folks believe it’s a waste of time, and that there are higher ways to generate ideas. Often, after we think of creativity in the office, we'd first think about the advertising department—which makes sense, considering nice marketing is inventive, thoughtful and emotional. Yet, creativity may be inspired and developed in the most unlikely of places. Each group in your business, from HR to your advisors, gross sales and operations, will want to generate new ideas and innovation, or else business will become stagnate and off.