Seems that for 2 years now, I've been reading of disgruntled sellers leaving eBay to set up store on Amazon. A great deal so, that making eBay, and kicking the door closed, seems to are getting to be the in-thing. You can even find ex-eBayers writing "How To" books.
Well, I don't doubt for a second that there are a lot of sellers who, in recent years, have left eBay. eBay is evolving, and then modify invariably rankles individuals who are created in their ways. People just dislike change, that's our nature.
Furthermore, many of those eBay changes, perhaps all the major ones, have been very seller unfriendly. So, many eBay sellers have rightfully left eBay, just because their business models require that they ought to.
What exactly are the eBay evolutionary improvements? Well, Super Targeting some chide which eBay is trying to become more love Amazon. And, in a feeling, that assessment is correct. eBay has moved towards becoming a marketplace for ordering fixed-price commodities (like Amazon), instead of being principally an auction marketplace. Consequently, the small auction seller no longer enjoys the same status as they did in eBay's early days.
The aim of this article is to attempt to be able to identify and to recognize the differences between eBay and Amazon. And, ultimately to answer this question - based upon your business model, must you be selling on Amazon or eBay?
We are going to get to their differences in a short time, but primarily here's a fast answer to the above mentioned question: if your business model permits, and you are able to reconcile the working and philosophical differences between selling on Amazon and eBay, then sell on both. The objective of yours isn't to assign loyalty to a single marketplace or the other, but to develop as several effective selling channels as you can.
Why? Because the long-term financial security of yours is best served by multi-channel selling. That's also referred to as, not putting all your eggs into one basket, especially when you don't own the basket. Indeed, the main selling channel of yours must be neither Amazon and neither eBay; but rather, your own eCommerce internet site - an exclusive marketing and advertising place that you own and control.
Okay, back to Amazon and eBay. Allow me to share the differences, which will require some time, because the 2 marketplaces are dissimilar in ways which are many.