We appear to be in the mirror, try on a new pair of pants, or step on the machine, and tend to be not happy with what we see or perhaps feel. Maybe we are working after a bus, walking the dog, or maybe playing with the kids or grandkids and realize we're quickly exhausted in which after we wouldn't have granted it a second thought.
We're formally "overweight", and something should be done!

The reaction is automated, along with an entire business has grown up which feeds on this one thought:

"I must have stolen weight!"
"Weight loss as well as fat reduction are not the same thing. You must figure out how to distinguish between the two. The machine can be very misleading if it's the only standards you use for measurement." --Tom Venuto, "Burn the Fat Feed the Muscle"
But, the issue just isn't that "weight "fat and loss" loss" are not necessarily the same. The big issue, at least many people feel, is the fact that people who don't know a whole lot about how the human body, physical exercise, and nutrition work, and the interactions between & among them, are likely to assume that since the issue is "weight" the remedy is "less weight".
This usually leads the individual down two trails, exipure real customer reviews typically at exactly the same time, if you can imagine that.
The very first is the simplest path.