If you run an ecommerce company, it's likely that your customers are active on social media sites no matter their gender, age, or economic status. Actually, according to the data from social networking monitoring site Pingdom:

• forty seven % men and 53 % females use social system sites
• sixty one % of Facebook users are middle aged or older
• The typical age of social networks users is 37
• 18- to 24-year-olds don't dominate any specific social networking site
When you aren't learning which social media channels your customers spend their time at, you're probably missing out on increasing the customer base of yours through internet word of mouth. Leverage these five social media marketing tips to get the foremost out of your ecommerce marketing.
1. Go Where You'll Find Your Customers
Social and digital media marketing offer endless options. Via Facebook to LinkedIn to Twitter to YouTube, you'll find a never-ending number social media channels out there that your home business could use. The key to winning ecommerce platform build or buy advertising and marketing is choosing the right channels so you reach clients.

You are able to discover where your customers gather by:
• Asking them. While it sounds simple, it is often overlooked. Simply send out the proper survey to clients or do an informal polling on the site of yours, which may offer a wealth of expertise.
• Monitoring community sites. You will find a number of free tools such as Trackur to learn how and where customers are talking about the competitors of yours, the brand of yours, or maybe the target keywords of yours. For You will also find paid software programs that are more robust.